Bo Christensen

Professor · Copenhagen Business School · Institut for Afsætningsøkonomi

Bo T. Christensen, Ph.D. is Professor of Design Research at Copenhagen Business School. A cognitive psychologist by training, his works center on cognitive studies of creative, innovative or entrepreneurial practices in the fields of design, business, architecture, engineering, and gastronomy. His theoretical focus is on cognitive strategies such as analogy, simulation and incubation, coupled with metacognitive process awareness. He also studies the evaluation and perception of creativity and innovation by experts and consumers. He has pioneered the combined use of video ethnography with protocol analyses.